Society for Word of Mouth

Walter Lim
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Over here in Singapore, we have noticed a significant decrease in above-the-line advertising in mainstream media, and there also appear to be more online activity. These include social media engagement strategies like inviting bloggers for media pre…
June 1, 2009
Thanks for your comment! The definition of mainstream media would be those that are responsible for producing offline news content - newspapers, TV news, cable news etc- which now have an online presence. Purely bred social media content providers a…
May 28, 2009
I'm a little confused. Are you saying Mainstream Media as in network/ cable tv, print media outlets, etc. still have tremendous influence? And if so what demographic does it impact most? And dos that negate the fact that the trend is shifting to onl…
May 28, 2009
Walter Lim added a blog post
Still the most influential website based on links Just had a quick glance at the Technorati Attention Index from Technorati's blog. This is a list of the 50 top sites with the highest number of blogs linking to them in the past 30 days. Other than…
May 23, 2009
Ben McConnell and Walter Lim are now friends
May 4, 2009
This group shares Twitter ids, how to get more out of Twitter than details on lunch, info on best Twitter apps, RTs, etc.
May 4, 2009
Walter Lim is now friends with Terence Chia and Ed Rowan Lee
March 29, 2009

Profile Information

My company/organization:
National Heritage Board (Singapore)
Title on my business card:
Director, Corporate Communications & Industry Promotion
But really, my title should be:
Social Media Evangelist cum Tester of Boundaries
I blog at:
http://coolinsights.blogspot.com
I'm an evangelist for:
nature, environment, heritage, museums, tourism
I'm currently reading:
Meatball Sundae by Seth Godin
Follow me on Twitter at:
http://twitter.com/coolinsights
I heard about SWOM from:
Church of the Customer Blog

Walter Lim's Blog

Walter Lim

Mainstream Media Still Rules in Influence

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Posted on May 23, 2009 at 10:08am — 2 Comments

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At 8:15pm on April 28, 2008, Walter Lim said…
Thanks for the welcome Jackie. Love what you guys are doing and trying to inject some Citizen Marketing where I come from.
At 5:46pm on April 28, 2008, Jackie Huba said…
Welcome Walter!
 
 

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