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Society for Word of Mouth

Edu Swomi

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Edu Swomi

A group for educators to share ideas about sharing ideas. What is the best way to teach WOM issues to tomorrow's marketers?

Members: 10
Created By: Rob Boostrom
Latest Activity: May 4

Discussion Forum

How do we make web 2.0 WOM part of the marketing research curicullum?
2 Replies

I want to be able to teach the ins and outs of WOM to students so that they understand how to respond to the voice of the customer. So here is my question: What are the ins and outs? Are there ten ... Continue

Started by Rob Boostrom. Last reply by Carson Mar 19.

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